Innovative and attractive loyalty programmes and initiatives have proven to help businesses tremendously by:
- Retaining existing and attracting new customers
- GROWING REVENUE through loyal customers and REPEAT SALES
- Generating positive word of mouth and customer referrals
- Gathering ACTIONABLE INSIGHTS on customers’ behavior
Strategic Engagements will help you conceptualise, launch and maintain cost-effective loyalty programmes and initiatives that your customers will love.
Together with our award-winning partners, we are able to provide a comprehensive solution for your loyalty needs, whether it’s launching new initiatives or revamping existing ones.
Success Story: Growing Revenues Through Loyalty Programmes
We led the team in developing, launching and managing a leading global hotel chain’s guest loyalty programme, in over 100 hotels across the globe. As a result of the programme:
- Members’ average spend increased by 35% versus non-members.
- Members generated over S$50 million in revenue annually.
- Over 200,000 members actively participating in the programme.
- The exclusive hotel partner for a global credit card company’s new credit card which generated incremental revenue and enhanced the hotel’s brand.